Turning an Expired Domain Names List into a Personal Goldmine

by Craig

Is there anything to the hype you read about making money scouring expired domain names lists in search of valuable domain names you can buy and resale? Yes indeed there is. Sure, it does have a catch, in fact several catches, but this is definitely a way to make money in the domain name sales business that works. I’ll give you a few examples of my own success stories.

By viewing expired domain names lists on a regular basis I have discovered, not tens, not hundreds, but thousands of domain names I think are valuable. By “valuable,” I mean I can sell the domains I purchase for $100 or more. Clear examples of domain names I’ve purchased after seeing them on expired domain names lists would include WhatsUpBaby.com that I wrote about earlier today (sold for $650 in 11 days), TexasBreastImplants.com (sold for $2,250), AllGals.com (sold for $1,200), Zoles.com (sold for $1,250), Ezappointments.com (sold for $300) and GoldenGateGiftBaskets.com (sold for $245).

There are many more I have sold. These are just a few. For example, I’ve registered over 150 four-letter domain names that I’ve founded on expired lists, over 200 single dictionary word .dot net domain names found on expired lists, and countless 2-word premium dot com’s.

The problem in selling domains, as I’ve stated before, is getting matched with the right buyer at the right time. Sedo.com, for example, has over 9 million domain names for sale on just their venue alone. That’s are too much competition when one considers that only 2,500 to 3,000 domain names are sold on Sedo.com each month. Nope, if you really want to sell domain names quickly and at a nice profit, you need to promote and market them. There are many ways to do this, if you’re interested in learning more about how to promote and market your domain name portfolio I welcome your comments and feedback.

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DOcean April 10, 2008 - 1:41 pm

Craig- I couldn’t agree more. I’ve found domains I list on Sedo and Afternic even with extremely low prices end up buried amongst millions of other names. I’ve started to do some promotion on blogs, forums, and by simply reaching out to potential buyers for my generic names.

Can you elaborate on the techniques you have used to promote your expiring domain purchases for quick resale?

Craig April 14, 2008 - 10:55 am

My best luck from “doing nothing” has come from parking my domain names at Namedrive.com, tagging them as being “for sale”, and setting the minimum bid price at $100 to keep away tire kickers. But with 4,500 domain names in my inventory, I only get 2 to 3 serious bidders per week. This would equate to roughly 130 domain names sold per year via this method, or about 2.9% of my inventory. This is not bad, considering it pays for over half of my renewals and requires no work, but it is far from being efficient or “optimized.”

Taking the time to build a WordPress blog for a domain name and writing a few pages of content will put you in all the major search engines and substanially increase the value, marketability and exposure of your domain. This takes far less time to accomplish than you might imagine. A good example of this would be my domains IY8.com, WorkFromHomeMillionaire.com and FCNY.com. They pull from 12 to 70 visitors per day (depending on the site) after being online for 2 to 3 months and were only getting 0 to 5 visitors per day when I had them parked at NameDrive.com. All 3 have received numeous offers since making them content sites, with offers ranging from $300 to $2,500. I’ve turned down all offers to date because I’m not ready to sell them yet, at least not at the prices offered.

There are many more ways to promote and gain exposure for your domains. I will provide more info in future posts to this blog and in an upcoming book I’m writing.